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Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech (Paperback)
By
Brian Smith
$27.50
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Description
Brand Therapy is a "how to" book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic planning tools.
Product Details
ISBN:
9781788600057
ISBN-10:
1788600053
Publisher:
Practical Inspiration Publishing
Publication Date:
January 25th, 2018
Pages:
212
Language:
English
Categories
Industries - Pharmaceutical & Biotechnology
Marketing - Industrial
Related Editions (all)
Hardcover (October 19th, 2020): $70.00
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